Computer Home Based Business
One of the most important things you will have to be able to do in order to achieve with an online business is to get people to visit your web site. If you are going to be successful with this aspect of online business you will have to become familiar with SEO or Search Engine Optimization. If you want to increase the number of visitors to your web site you must take the time to learn about this or at least pay someone to do it for you. However, if you plan to have a computer home based business, save the money and take the time to learn how to do it yourself.
What makes a search engine give a particular web site high ratings and not others? It has to do with content. And to be more exact, it has to do with unique content. If you plan on having a money making computer home based business learn about the content search engines look for. I have played around with SEO for quite awhile now not to mention article writing. I am strictly using Ezine articles to submit my articles to. Earlier this year, I received an e-mail from them stating they had broken the one million barrier. They did that in less than four years. If you think about all of the other article directories out there, it is almost insane how many articles are produced each month or year. That is not to mention all of the article spinners, black hat stuff, paying professionals, etc. etc. You do this awhile and you starting saying to yourself “damn” because there is an awful lot of junk out there.
There is a lot of poorly written content on the Internet so why even think about using it? To have a computer home based business that sets itself apart from others takes some work. There is a better way although it takes more time. It is my belief that you and I should be writing unique original content of our “own” which is in our “own” words and is written in a way that only we (you or I) can express! If you are thinking what difference does it make, I can tell you that it makes all of the difference in the world for me. I am one of those hands on type people. I played at being an Internet engineer for over 20 years. During that time I participated in numerous training classes. In many I was the trainer and in many I was the trainee! Either way, it was not until I got into the lab and test things out before I would get to that “aha” type moment of clear understanding.
Learning something new takes time and commitment. And with the technology of the Internet rapidly changing it takes some serious commitment to learn. With a business opportunity, I now work with, it is much the same way. I have many books and videos on SEO and feel I know quite a bit. It is not until I actually apply it and monitor results through the search engines every day that I can finally say “I understand it now”. But guess what! I just lied to you. It is not until I began writing articles about SEO and the many other myriad of things in regards to a computer home based business opportunity that I finally got a level of understanding. Perception and reality are two different things. Even if you hold yourself as an expert authority in any given subject, you will catch yourself having to look and dig for information you thought you were already keen on.
I cannot stress the importance of having unique written content on your web site. It is an absolute necessity and you must learn how to use this to be successful with a computer home based business. What is something else that unique original content can do for you? By writing and learning and submitting your articles into directories like Ezine, you are projecting to your readers that you are the alpha. You know what you are talking about. You can express yourself and teach or instruct others about what you know. During this process of writing articles, in time others will be looking for you and what you have to say. There will be those who are looking to you and because you have clearly shown yourself to be an expert, they will publish your articles. As far as SEO goes, this means more traffic to your site! This kind of traffic becomes high quality leads. People are not so much looking for a business opportunity to get involved with as they are an alpha leader!
There is much to learn about SEO and it will be a time commitment you must make. For example, have you ever heard of the term “spider” with regards to search engines? It would take too much time to get into specifics on how SEO works but when Google “crawls” your site, or I should say the pages on the site, they then remove all stop words. All other words and keywords are then indexed. This does include your name. I believe your name becomes synonymous with your keywords over time. Because your name is associated with your keywords and keyword phrases, I believe your name alone helps with SEO for those words. I can not prove that. It is my gut feeling but from what I have observed, I think this is what happens. When working with your computer home based business or any other business opportunity out there on the Internet, using “unique” content is the key!
Jim Eberle
