Home Based Business

The biggest mistakes I see a newbie to internet marketing do is to go after the big keywords like home based business or starting a home based business without any thought as to what or how they will rank on page 1. Based on the latest updates by Google and the more I study SEO techniques, the more I realize that its probably best for most people to start with go after the low lying keywords.

So what is your SEO strategy or do you even have one?

The reason for the high failure rate for most businesses is the lack of the so called quick money for internet marketers. The see a glossy ad popping up telling them if they only fill out there name and email address, they can get access the the secrets to making a killing online. Then when the newbie gets the email, clicks on the link, they tell them how they can make 10k a month with little to no work involved. Ah the secret is out or at least that’s what you thought as a newbie.

The key is to first realize there’s really no quick money per se unless you understand what you are doing and willing to start investing 30 to 40 hours per week on top of your full time job commitments. Then and only then if you pick the right keywords with decent CPC with low competition, can you pick up some so called easy money. But be warned, this is typically not the case.

But here’s an interesting thought. What if you picked some really low competitive long tail keywords that say had 100, 250 or 500 searches per month. Now you might be thinking, why would you waste your time and money on something like that. But here’s the deal. What if those low competitive, low lying fruits were easy to obtain page 1 rankings in only 2 to 4 weeks? Now, what if you get page 1 and start to earn 5 to 10 bucks per day? Now after a month or 2, you start to build that up to 10 to 20 bucks per day. All of a sudden in 2 or 3 months, you are earning 300 to 600 bucks. Big deal – right? Well, that can buy a lot of extra personal keyword rich websites plus outsourcing some of your content writing. Now, you might be thinking, hey that doesn’t sound too bad.

That’s the point, the more that I uncover about how people make money online in starting a home based business, the more that I realize, going after the big keywords is simply a fools games. The reason is because getting page 1 on a major keyword for something like home based business or make money may take you a minimum of 18 to 24 months before you see any benefits. Most people don’t have the stamina to do that. Hence the reason for the high failure rate.

By utilizing a strategy of really low competitive keywords, like how to start a home based business, you may be able to make 500 to 1000 bucks way quicker in a shorter period of time. Then you just keep repeating the process for your niche marketing area and before you know it, you have an authority site that you can look at going after the big keywords. I see too many people fixated on them and waste their time and efforts doing so.

More and more people are going the way of really focused niche marketing efforts, realizing they can make some relatively quick Google Adsense money or Chitika money.

I was reading some article’s today and came across one about being productive. Now we all know this first hand, that we probably get high marks for procrastinating and not really getting what we know we should be. It’s Saturday night and what am I doing? I was actually watching a movie called The Matrix. Great movie by the way and realized after about 15 minutes into it, hey I didn’t get my monster article done today. So rather than sit back and watch any more TV. I decided to sit down in front of the computer with no distractions and get this post done.

You see, until I am making the kind of money I want, I am wasting my time watching TV. Now some of you might think watching TV and making money is at opposite ends of the spectrum and you may be right. On the other hand, getting some time away from the computer to re-charge your mental batteries is equally important.

So my question is; How do you get more productivity out of your day?

Well, the simple answer is stopping doing non-productive things like watching TV or going to a movie. Instead, when you first start your day, sit down and actually do some planning on what you want to accomplish. This goes hand in hand with making money in a home based business.

One of the best lessons I learned today was actually going off-line, grabbing my lap top and start writing my articles. You see without distractions, you can probably get those tasks done that you need to every day if you really get organized. Every day, most of us are reading emails, reading some new articles or visiting our favorite forums. There are a couple of really good make money and starting a home based business sites that I enjoy reading. But in all honesty, what if they shared some new insights into SEO etc? Well, that may satisfy my mental appetite, but certainly does zip for getting any actual work done.

So I decided that I would not read any posts or go to any forums until I got my other priorities completed. That way, I treat it like a reward after the hard work is accomplished. I think if more of us structured our time like that, we would find we were actually making money in our business.

However, just sitting down without any real road map can equally be a waste of time. So you need to plan your day, week and month out properly. Some say plan out your entire internet marketing plan for an entire year. Wow, that seems hard core. But you know what? That is what we all really need to start consider doing to really kick ourselves in the butt and take action.

Some final tips on being more productive.

Plan out your day and what you want to accomplish.

Decide how many articles you can realistically complete each day, especially if you work full time.

What keywords are you focusing on today for your articles?

Where are you going to post?

Where are you going to get those all important back links from?

By being more organized, going off the grid (the internet), and avoiding the deadly pitfalls of distractions, you will get much more done in a shorter period of time than you thought possible for your home based business opportunity. Now back to watching the Matrix, now that my work is actually finished. By the way, from start to finish, I completed the article in about 30 minutes.

Nowadays home based businesses have become common practice, as it offers freedom and helps meet personal lifestyle needs financially. It holds extra appeal to women entrepreneurs as they can manage both household responsibilities and business at the same time.

Currently, more and more women opt for home based business opportunities. Statistics show that from the past 20 years, home businesses owned by women have grown above 42%.

In this economic recession all business ventures are facing immense pressures. So it is harder to make money. It is quite a challenge to start a home business and maintain a profitable income. It is difficult yet possible.

However, to have a successful business you need to have good entrepreneurial skills. Some people strongly believe that women make better entrepreneurs than men. These are certain traits that can make you the best:

Focus on business growth:

All businesses thrive on growth. You’ll need to look at the bigger picture and life and work towards spending your business. Compliment your home based business opportunities with businesses which are similar to it.

Prioritize your work and distribute it in teams:

You can form teams for different departments for example customer care department, financial department, marketing department etc. You’ll need to focus on your goals and prioritize your work.

Keep business and personal life separate:

In spite of putting your best efforts problems will creep into your business. You need to make it a point to deal with the problems only in your workplace. Do not carry work related stress into your personal life. Once you learn to keep them separate, you will notice better work/life balance.

Confidence:

You should be confident in your work and leave no room for any hesitation in your home based business opportunities. You need to become a women entrepreneur who is quite confident enough to sell the business ideas or products.

You need to stay focused in your work. Face challenges and setbacks professionally and do not take it personally. Remember that you are building a big business which you can later pass onto your children.

Keep yourself updated with the changing market. There is nothing more powerful than knowledge. If you’re able to develop good managerial skills, it should help you to go a long way in your business. You need to manage all the possible aspects associated with your business.

Remember working from home holds appeal to everyone, but you have to nurture this dream and make it a successful venture. Starting home based business opportunities may seem easy but in order to keep it going through these troubled times you’ll need to be a strong woman.

Internet Home Based Business

I am doubtful that anyone ever imagined how big the Internet would be. And who would have thought that it would be used to conduct business? An Internet home based business is started every day, with the owners full of hope and dreams of being successful. Many are successful, but most are not. In fact between 90% and 95% of home based businesses fail. The reasons for this high failure rate are varied but none the less real. People are just unprepared when they start their business venture.

For many people who take advantage of a business opportunity, they over look one important thing: their health. Often when we talk about a successful home business, we just talk about the Business. Is it turning a profit? How are you doing is translated by most people to mean – how much profit is coming in the door. Yes, your home business needs to turn a profit, no denying that. But I want to talk about you today, you and your business, the two are related. So how is your business? It is only as good, as strong and as healthy as you are. This may seem like a different view of a home business but if you are not healthy and taking care of yourself it is likely your business will suffer.

Aside from the numerous home based business related responsibilities one must pay attention to, there are other important non-business considerations as well. What are they? There is family, friends, nutrition, exercise, getting outdoors, fun activities and spiritual path (whatever that means to you), work time and sleep, just to name a few considerations. As a business mentor some of the questions I ask a new client or team member is: Tell me a little bit about yourself. Do you have a family, and such? Share with me about your social life, friends, activities, church or spiritual life. We talk about how important self care is, because it isn’t just important, it’s VITAL.

Money is not everything. And it certainly isn’t worth losing your health in the pursuit of wealth. Just as your home based business will require regular tending and responsibilities to develop it, so will your plan for personal health and vitality. It is so easy to start working harder and longer hours when working for yourself, working to the point of exhaustion and burnout. That will not get you want you want which is a successful home business> and family.

Having an Internet home based business may even require more concern for your health due to the fact that there is no physical activity involved at all. You are stuck in front of your computer all day. Have a personal plan just like you do a business plan. I humbly suggest you start each day (if you have a job and also work at home, or if you work at home only), by getting up earlier enough that you have quiet time for things that set your day on the right track. For example: meditation, prayer, contemplation, journaling your blessings and your feelings, yoga or some form of exercise. I don’t think I know a truly successful person that doesn’t take care of the inner self.

Don’t lose sight of your nutritional needs if you have an Internet business. Your body needs some activity and good food. If you neglect your body you will not be able to enjoy the success you achieve with your business. Nutrition becomes essential. Let go of the survival on coffee to just keep going and the sugar rush, fast foods and eating over your key board. Sit down and take breaks to enjoy your meals. Weather permitting, get outside and have your lunch break. A sound diet of real foods, well prepared and supplemented with natural vitamins and supplements will help to keep your health strong.

It will require some discipline on your part but you must make sure that you take care of your health. Take time, no not take time, MAKE TIME for family and friends or you may wake up someday with a very profitable Internet home based business and find you’ve lost your family. It happens so make sure family time is held as sacred. I hope you hear my thoughts on this. I’ve seen great success with home businesses and I’ve seen others make great income and lose everything important. Take care of yourself and your business, both are important. Here’s to a grand life – you deserve it.

A Unique Business Opportunity

Jed Tooke